Say This, Not That: Centering the Client in SDR Copy

Say This, Not That: Centering the Client in SDR Copy Deep down, most of us want to see ourselves as the hero and we need to keep that in mind as we write SDR copy.  When we watch the Olympics, we fantasize about sticking a perfect landing like Simone Biles or gliding...

Crafting the Perfect Follow-Up Email

Crafting the perfect follow-up email Didn’t get all of the responses you were hoping for from your initial cold email? Don’t sweat it. On average, a customer needs to hear about your product or business seven times before it sticks! Here are a few tips for getting SDR...

Overcome Sales Objections Like a Pro

Overcome Sales Objections Like a Pro You’ve been building rapport with a prospect for weeks, and now you’re hoping to close the deal. Instead of being met with curiosity, they offer up an objection. Don’t stress! Objections are a blessing in disguise, as long as you...

Must-Ask Discovery Call Questions

Must-Ask Discovery Call Questions The world of sales is highly dependent on establishing viable relationships with a prospect. Even though we are moving in a digital world, one should never underestimate the power of a phone call. Reaching out by phone can make all...

Cold Email Gets Iced – Chronically Unclear

Cold Email Gets Iced - Chronically Unclear It’s that time again! We’re showing you what NOT to do with your cold email outreach by taking the weakest cold email we received this week and ripping it a new one. Welcome to Cold Email Gets Iced. Here’s out latest victim:...

Writing Divine Subject Lines

Writing Divine Subject Lines Subject lines are the first thing readers see when they receive an email. Boring or basic subject lines just aren’t going to cut it! We rounded up a few different approaches to help you write divine subject lines that will have your open...
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